Spanish-Speaking Call Center Agents Abundant In Mindanao
3:33 AM
Posted by CCI - Call Centers India
After the native language Tagalog, fluency in English as a second language has been the edge of Filipino call center agents compared to other outsourcing destinations for voice-related services. In fact, in recent years more and more call center companies have found that moving operations to a Philippine site provided better value for the customers and increased the quality of their interactions with customers solely because Filipinos have a better understanding of American culture and more neutral-sounding accent compared to other nationalities. Because the Philippines had been a former commonwealth of the U.S., the English language has been integrated in the educational system and for a long time been the medium of instruction for schools.
The Spanish language, although still taught in some schools and universities, have become less popular and only taught as an elective subject. After centuries of colonial occupation by Spain, many Filipinos back in the early 20th century felt getting rid of the Spanish language in society is a great way to promote nationalism.
However, those centuries of Spanish rule made a lasting mark in the Filipino culture particularly in language and more specifically dialects in the Southern part of the Philippines. A Spanish-based creole language called Chavacano is still widely spoken by millions of Filipinos in the south particularly in the Zamboanga province which makes them a perfect destination for outsourcers looking for Spanish-speaking call center agents.
BPO and call center companies in Mindanao mainly in Davao city have steadily grown their business solely due to the fact that operational costs in the southern part of the Philippines are considerably lower compared to a more Metropolitan area like Manila. However, my gut instincts tell me only a handful to none of these organizations has taken advantage of the "Spanish" speaking talent pool of the Chavacanos.
Zamboanga City, a predominantly Christian province has its share of well-qualified college graduates who are tri-lingual (Tagalog, English and Chavacano) with focus being on the Chavacano language it is their local dialect. Apart from comparably lower cost to operate in this part of the world. The Chavacano language, with most of its dialect words derived from Spanish, should give Zamboanga call centers an edge in landing contracts with companies requiring a pool of Spanish-speaking call center agents.
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